Our Resources

Partner Marketing is multi-faceted. There are critical levers you can pull to build attractive campaigns and programs that perform. Let the following resources be your guide to mastering the most scalable customer acquisition channel.

Blog

Check out our blog to learn about the latest trends, tactics and opportunities in partnership marketing.

Case Studies

Learn about how brands are driving massive growth for their businesses using the Squaredance platform and marketplace.

Playbooks

Our playbooks will teach you how to master the tools of Squaredance and grow your program into an effective channel for customer acquisition.

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Blog

Making Sense of Affiliate Performance: A Deep Dive into Profile Metrics

Affiliate marketing thrives on seamless connections. Brands are in a continuous hunt for affiliate partners that resonate with their mission, while affiliates need platforms where they can genuinely reflect their potential. Yet, often, the bridge between the two seemed fragile. That's where our newest feature, Profile Metrics, comes into play.

Blog

Making Sense of Affiliate Performance: A Deep Dive into Profile Metrics

Affiliate marketing thrives on seamless connections. Brands are in a continuous hunt for affiliate partners that resonate with their mission, while affiliates need platforms where they can genuinely reflect their potential. Yet, often, the bridge between the two seemed fragile. That's where our newest feature, Profile Metrics, comes into play.

September 28, 2023

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Blog

How to Determine Partner Payouts (Calculator Included!)

Setting a payout for affiliates can be scary! That's why we've built this in-depth affiliate payout calculator, so you can understand the costs associated with your business, your profit margins, and what you can afford to pay an affiliate while still turning a healthy profit.

September 7, 2023

Blog

How to Determine Partner Payouts (Calculator Included!)

Setting a payout for affiliates can be scary! That's why we've built this in-depth affiliate payout calculator, so you can understand the costs associated with your business, your profit margins, and what you can afford to pay an affiliate while still turning a healthy profit.

Squaredance team

September 22, 2023

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Blog

Optimize Your Partner Program Ahead of the Shopping Season

BFCM is right around the corner, which means it’s time to have all hands on deck. Over the next few weeks, we’ll show you how to build an affiliate program on Squaredance in just 40 days that will 10x your sales volume.

September 7, 2023

Blog

Optimize Your Partner Program Ahead of the Shopping Season

BFCM is right around the corner, which means it’s time to have all hands on deck. Over the next few weeks, we’ll show you how to build an affiliate program on Squaredance in just 40 days that will 10x your sales volume.

Squaredance team

September 20, 2023

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Blog

The Benefits of working with Paid Media Buyers

If you've got big goals for your paid advertising, and you're eager to learn how to use paid media buyers, this blog should have all the information you need to get started.

September 7, 2023

Blog

The Benefits of working with Paid Media Buyers

If you've got big goals for your paid advertising, and you're eager to learn how to use paid media buyers, this blog should have all the information you need to get started.

Squaredance team

September 7, 2023

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Blog

Switching to ACH/PAD Pays Off

Exciting news for brands! Every time you pay an invoice with ACH Debit/PAD, you’ll earn a 2% credit towards Boosts, our new one-time payment feature.

September 7, 2023

Blog

Switching to ACH/PAD Pays Off

Exciting news for brands! Every time you pay an invoice with ACH Debit/PAD, you’ll earn a 2% credit towards Boosts, our new one-time payment feature.

Squaredance team

September 7, 2023

Download Case Study nowDownload Playbook now
Blog

Boost campaign performance with a hybrid payment model

Get the best of both worlds by pairing a traditional CPA model with one-time payouts.

September 7, 2023

Blog

Boost campaign performance with a hybrid payment model

Get the best of both worlds by pairing a traditional CPA model with one-time payouts.

Squaredance team

September 7, 2023

Download Case Study nowDownload Playbook now
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