Little Passports logo

This education brand generated over 2,300 subscribers in 3 Months

What you'll learn:
✔️ How they turned their affiliate program profitable
✔️ How they built consistent, incremental growth
✔️ The impact of high quality media buyers

Little Passports social media imagery of children playing games used in affiliate marketing campaigns on Squaredance.

Who is Little Passports?

Founded in 2009 by two friends, Amy and Stella, Little Passports was created with the mission to teach children about other cultures and perspectives, while nurturing their interest in travel and encouraging their desire to learn and explore.

With a focus on screen time-free educational activities, Little Passports offers a variety of subscription options depending on each child’s interests, covering a wide range of subjects from animals to space exploration to cultural culinary sciences.

Company Size: 50-100 employees
San Francisco, California
Children's Education


Learn how Little Passports leveraged Squaredance to build conversion-driven campaigns that scaled rapidly across the United States.

Customer LTV
New Subscribers
Acquisition Goal
Conversion Rate
Affiliate Channel
New Leads